Who hasn't seen those early morning cheesy 30 minute infomercials hawking any and everything (but) especially those sometimes over the top 'how' you can make a gazillion dollars buying all types of income producing Real Estate using "No Money Down" techniques?
And you no doubt have laughed (out loud) more than a few times at some of these border line claims by some of the shows participants,correct? And you know the routine, you see a parade of successful advocates (otherwise) referred to as testimonials and they praise both the instructor and their (more than) likely market price tested initial low front end course.
The Main Purpose Of The Lower Priced Initial Front End Product Is To Identify A Potential Long Term Customer Or Client.
That is they intentionally use an under priced low front end sales product or service. And of course the main purpose of the intentionally lower priced initial front end product is to strategically identify a new potential long term customer or client that they can systematically (others) might argue viciously follow up with in order to eventually sell/market a much more expensive (or) if you prefer a much more comprehensive Coaching and or Mentoring program to.
Color me surprise! In any event, the professional marketing model that 99% of the successful info-promoters use is without a doubt a proven business model. The real key to their ultimate long term success is 'how' well they strategically convert (over time) of course that first initial low front end sale into an enormous (and) continuous back end perpetual profit producing goldmine.
FYI: The term 'back end' merely refers to every additional sale or form of income that one of your customers or clients creates from now on after their first (or initial) front end sale. Every sale that's generated after the first one via affiliate sales, referrals or testimonials etc; effectively represents your businesses back end income.
And tons of savvy small business owners have built huge empires simply by strategically developing a viable back end to their businesses.
The Real Key To Your Long Term Success On Or Offline Will Ultimately Be Decided By ow Well You Develop Your Businesses All Important Continuous Back End Sales Funnel.
Because it can and is being done everyday (with) varying degrees of success of course by tons of savvy in the know small business owners who routinely put this insanely profitable marketing strategy to use in their businesses.
So why not you too? And most successful entrepreneurs quickly discover (those) that don't go bankrupt within the first five years or less.
Like (statistically( speaking a staggering 88% of all business owners do. At least 90% of their long term profits are actually generated on the back end of their business, not the front.
In fact one of the main reasons that at least 88% of all businesses fail is because on average it cost a whopping 500% more to create a new first time customer than it does to sell (back end) additional products and services to an existing customer.
For one thing your existing customer already trusts you and believes in your product and or services. As opposed to a new potential first time customer that doesn't really know or trust you yet!
And simply by understanding this little known fact and more importantly learning how to systematically apply proven back end marketing strategies to your overall marketing plan, you can start to strategically out promote your big buck competitors and create a flood of cash into your business for peanuts!
And the best part is that currently within your niche market place there are tons of (both) on and offline entrepreneurs that would love to help you make more money provided you can properly structure your transactions so that they get a nice piece of the pie too!
In Part Two of this incredibly powerful marketing concept you will discover five incredibly powerful benefits to little known and rarely revealed mega proven marketing secret! See you in Part Two!
Article Source: http://EzineArticles.com/?expert=Mark_Newsome
And you no doubt have laughed (out loud) more than a few times at some of these border line claims by some of the shows participants,correct? And you know the routine, you see a parade of successful advocates (otherwise) referred to as testimonials and they praise both the instructor and their (more than) likely market price tested initial low front end course.
The Main Purpose Of The Lower Priced Initial Front End Product Is To Identify A Potential Long Term Customer Or Client.
That is they intentionally use an under priced low front end sales product or service. And of course the main purpose of the intentionally lower priced initial front end product is to strategically identify a new potential long term customer or client that they can systematically (others) might argue viciously follow up with in order to eventually sell/market a much more expensive (or) if you prefer a much more comprehensive Coaching and or Mentoring program to.
Color me surprise! In any event, the professional marketing model that 99% of the successful info-promoters use is without a doubt a proven business model. The real key to their ultimate long term success is 'how' well they strategically convert (over time) of course that first initial low front end sale into an enormous (and) continuous back end perpetual profit producing goldmine.
FYI: The term 'back end' merely refers to every additional sale or form of income that one of your customers or clients creates from now on after their first (or initial) front end sale. Every sale that's generated after the first one via affiliate sales, referrals or testimonials etc; effectively represents your businesses back end income.
And tons of savvy small business owners have built huge empires simply by strategically developing a viable back end to their businesses.
The Real Key To Your Long Term Success On Or Offline Will Ultimately Be Decided By ow Well You Develop Your Businesses All Important Continuous Back End Sales Funnel.
Because it can and is being done everyday (with) varying degrees of success of course by tons of savvy in the know small business owners who routinely put this insanely profitable marketing strategy to use in their businesses.
So why not you too? And most successful entrepreneurs quickly discover (those) that don't go bankrupt within the first five years or less.
Like (statistically( speaking a staggering 88% of all business owners do. At least 90% of their long term profits are actually generated on the back end of their business, not the front.
In fact one of the main reasons that at least 88% of all businesses fail is because on average it cost a whopping 500% more to create a new first time customer than it does to sell (back end) additional products and services to an existing customer.
For one thing your existing customer already trusts you and believes in your product and or services. As opposed to a new potential first time customer that doesn't really know or trust you yet!
And simply by understanding this little known fact and more importantly learning how to systematically apply proven back end marketing strategies to your overall marketing plan, you can start to strategically out promote your big buck competitors and create a flood of cash into your business for peanuts!
And the best part is that currently within your niche market place there are tons of (both) on and offline entrepreneurs that would love to help you make more money provided you can properly structure your transactions so that they get a nice piece of the pie too!
In Part Two of this incredibly powerful marketing concept you will discover five incredibly powerful benefits to little known and rarely revealed mega proven marketing secret! See you in Part Two!
Article Source: http://EzineArticles.com/?expert=Mark_Newsome
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